In this blog, we will try to answer few questions related to how adgebra’s audience segmentation engine works. How does ‘adgebra’ audience segmentation work?   Adgebra code placed on various partner (publisher) sites identify each user uniquely with identifier dropped in user’s machine. Bas...
Remarketing Tips : If You Really Loved That Bird, You never would have let it go We can say likewise for audiences that have visited our website but didn’t perform any desired action (conversion). This article will talk about 8 remarketing tips for beginners to help them keep their brand commu...