Infusing Artificial Intelligence (AI) into native advertising has revolutionized campaign effectiveness. Through AI, targeting is honed with precision, analyzing user data to tailor ads to specific demographics and behaviours. Content personalization ensures that ad experiences resonate with individ...
This article delves into crucial factors guiding your choice, ensuring an informed decision and maximum impact for your native advertising campaigns...
Are you ready to elevate your digital publishing revenue to new heights via optimizing your website & app monetization? Introducing Adgebra – Your Ultimate Monetizing Partner. Staying ahead in the fast-paced digital publishing realm requires innovation and a strategic approach to ad monetizati...
Native advertising is a highly popular form of digital advertising that emphasizes relevance. It involves seamlessly integrating sponsored content within the user experience, making it less intrusive and more engaging for the audience. To determine the success of native ads, it is crucial to es...
Focusing on product development with advertiser centric approach at its heart, Adgebra announces two features that promote interactive advertising, ‘Click to Call’ and ‘Click to Whatsapp’. Our advertiser insights tell us these are the accessibility features advertisers and brands have been l...
The Digital Bharat momentum has caught pace faster than the speed of light in the last few years. India is the world’s fastest-growing internet market and the second largest. With a radical onboarding of 8 to 10 million internet users per month in India, new opportunities for marketing and adv...
The tale has just begun Native advertising has become a game-changer in the digital advertising era since 2012. According to the current trend, it is presumed that 75.9% of all online display ad revenue will be derived from mobile by 2020 and 63.2% of that will be from native ads. The core reason fo...
Native Advertising is all around us. Be it Facebook, Twitter, Pinterest, or other social networks or as Search results and sponsored content. As a marketeer, it is probably the best tool to achieve high user engagement in a non-disruptive way and hand-pick audience in the most cost-efficient way. Bu...
A constant requirement of innovative inventory has become the need of an hour for any native adtech company. Publisher acquisition team is continuously under pressure from sales and delivery departments to increase the ad inventory supply simultaneously improve on quality. Increasing inventory verti...